14 & 15 June 2021: Virtual Conference

16 - 18 June 2021: Virtual Workshops


The world has changed, and so has Axis. Instead of everyone coming to physical Axis events, Axis is coming to you — to your kitchen, to your living room, even to your own backyard. We’ll bring smart new security innovations, customer success stories, timely, relevant, insightful conversations, and inspirational surveillance solutions to you. Plus, amazing global, regional & external speakers and, of course, our inspiring community of Axis Partners. Axis Inspire 2021 — a can't miss event for you.

Your additional experience:

We created a totally new adventure for you. Discover our products and solutions and gain business insights in an entertaining way. But be quick...

Get one of the limited workshop places right now! 

Curious to find out more?


Conference fee

The conference is free of charge. To participate, you need to just fill in the registration form.

Internet connection

Please ensure a good and stable internet connection to take advantage of the full spectrum of possibilities during Axis Inspire 2021.

Microphone and camera

We give you the possibility of direct video meetings with our local Axis team who helps you achieve success.
If you want to use this opportunity, please make sure your camera and microphone are enabled before the event.


View full agenda

Or get a sneak preview of our agenda here


Mon, June 14th, 09:05 am – 09:25 am (CET)
Partnership that endures – today & tomorrow
Peter Lindström, Executive Vice President Sales, Axis Communications

In a world where change is the only constant, sustainable and ethical partnerships help us shape our “new normal” and fuel continued co-creation. Together we explore the future of technology, how we can apply that technology to solve new customer needs and how we take our engagement to new levels of innovation for a smarter, safer world.

Mon, June 14th, 09:25 am – 09:45 am (CET)
Innovations in a horizontal world and a portfolio update
Johan Paulsson, CTO, Axis Communications
Peter Rietz, Director Product Management, Axis Communications

The way we define, develop, and build products and solutions is changing. From being vertical-oriented, device-/location-oriented, we today think in a horizontal/hybrid way instead - the world is going horizontal. We will also look at recent updates in the Axis portfolio.

Mon, June 14th, 11:10 am – 11:30 am (CET)
The impact of AI-based technology in the security industry: myths vs. reality
Geertrui Mieke De Ketelaere, Program Director AI, Imec

Artificial Intelligence (AI) continues to gain momentum every day, and it is already expected to augment and enrich many aspects of our business and personal lives. For the security industry, it’s clear that AI-based technology is about to make a substantial impact. What value can it bring for businesses already and what still needs to be solved to increase further adoption in the future?

Tue, June 15th, 09:05 am – 09:25 am (CET)
Partners in Cybersecurity – Managing risk throughout the life cycle
Christoffer Sernevi, Project Manager Enterprise Services, Axis Communications

Protecting IT systems is not something you do once and then you are done. Defining policies and processes are key elements in maintaining a low risk. This session will give you an overview of what Axis is doing to help you reduce your risk and give you valuable insights into different aspects of Cybersecurity.

Tue, June 15th, 09:30 am – 09:50 am (CET)
Proactive security with Axis network audio
Karl Hill, Portfolio & Business Development Manager New Business, Axis Communications

Learn more about what we mean by "Audio for Security" and the many benefits and opportunities that come with network audio solutions.

Tue, June 15th, 09:55 am – 10:15 am (CET)
Axis end-to-end solution for surveillance- put the wheels in motion!
Christina Behle, Business Development Director End-to-End Solutions, Axis Communications

An introduction to Axis' complete surveillance solutions with highlights of the new possibilities and a review of customer cases.


Two days full of inspirational speakers.

Learn more about all our internal and external speakers.

View all speakers

Your Host


Philippe Kubbinga

Regional Director Middle Europe, Axis Communications

Virtual Workshop


Get deeper insights into the world of our technologies and become part of our new, never seen before virtual Escape Room - an interactive and entertaining Axis experience.
You'll learn more about license plate recognition, thermal cameras, radar technology, access control and end-to-end solutions, to just name a few. 


The registration is free of charge. Please choose your preferred date and time when registering for the virtual event.

Please note: The places for the workshops are limited! Be quick and reserve your place now!

Register now


The workshops will take place between Wednesday, June 16th and Friday, June 18th and will be held in three languages.

  • Wednesday, 16 June 2021: 09.45 - 11.15 am
  • Thursday, 17 June 2021: 14.45 - 16.15 pm
  • Friday, 18 June 2021: 09.45 - 11.15 am
  • Wednesday, 16 June 2021: 14.45 - 16.15 pm
  • Thursday, 17 June 2021: 09.45 - 11.15 am
  • Wednesday, 16 June 2021: 09.45 - 11.15 am


Register today to save your seat.

You'll be redirected to our event platform. Please fill out the form. You'll automatically receive a confirmation e-mail after you successfully registered.



Get in touch with us.

If you have any questions about Axis Inspire 2021, or Axis Communications in general, please contact your respective Axis contact.

Marieke de Bruijn

Partner Marketing Coordinator BeNeLux
E-mail: marieke.debruijn@axis.com
Phone: +31 6 57 882 497

Jennifer Hirsch

End Customer & Segment Marketing Coordinator
E-mail: jennifer.hirsch@axis.com
Phone: +49 89 35 88 17 218

Ann-Kathrin Jordan

Partner Marketing Coordinator DACH
E-mail: ann-kathrin.jordan@axis.com
Phone: +49 89 35 88 17 240

Silke Stumvoll

PR Specialist Middle Europe
E-mail: silke.stumvoll@axis.com
Phone: +49 89 35 88 17 221